ISTANBUL - "BranDeal 08 Licensing and Licensed Products Show" will be hosted by Messe Istanbul International in Istanbul in November.
Yusuf Kurum, director-general of the Messe Istanbul International, said in a statement on Wednesday, "the BranDeal 08 will be held in Istanbul, Turkey, for the first time, from November 6th to 9th."
"Winx Girls, Actionman, Superman, Tweety, Bugs Bunny, Mickey Mouse and other countless heroes will come together in the fair in Istanbul Expo Center. From stationary to toys, furniture to home textile, textile to foods, annual global turnover of retail in brand licensing is calculated to be 187 billion USD. The characters are the main marketing element of retailers and manufacturers. This exhibition will be a great opportunity for Turkey," Kurum said.
(UK-AÖ)